Category: Portfolio
Warner Bros.
About Warner Bros. Online Shop
The Official online Warner Bros. Online Shop.Visit wbshop.com.
Lenox
About the Lenox Corporation
Lenox Corporation is a market leader in quality tabletop, giftware and collectibles. The company markets its products under the Lenox, Dansk and Gorham brands. A shared commitment to quality and design puts Lenox brands among the best known and respected in the industry. Collectively, Lenox brands span 340 years of tabletop and giftware expertise. Visit lenox.com.
Results
Increased sales 1000% first four years
Increased email marketing conversion
Increased website customers
Increased return customers
Increased foot traffic to company owned and retail stores
Served 8 years
5 complete website redesigns
Managed relationships with entire eCommerce marketing and eCommerce technology teams
Performed usability lab studies with real customers and Internet shoppers
Developed promotional calendars with eCommerce marketing
Used log files (wow, way back), Omniture and Fireclick
Designed, developed and tracked hundreds of email promotions (vendors Yesmail and Accucast)
Created thousands of banner ads for global use
Implemented hundreds of promotion driven homepages and landing …
PricewaterhouseCoopers
About PricewaterhouseCoopers
Imagine the power of 160,000 people with a common purpose — building relationships that create value for you and your business. This is PwC. Every day, our people work with you to build the value you are looking for. PwC focuses on audit and assurance, tax and advisory services. Additionally, in the US, PwC concentrates on 16 key industries and provides targeted services that include — but are not limited to — human resources, deals, forensics, and consulting services. They help resolve complex issues and identify opportunities.Visit pwc.com.
Hartmann Luggage
About Hartmann Luggage
Since its inception in 1877 in Milwaukee, Wisconsin, Hartmann has been a leader in the travel goods industry. Based in Lebanon, Tennessee since 1959, Hartmann proudly handcrafts the finest quality luggage and leather goods to meet diverse and ever-changing travel needs.Visit hartmann.com.
Results
Increased customer interaction with brand
Increased customer brand loyalty through Internet exclusives
Increased email marketing conversion
Increased website customers
Increased return customers
Served over 6 years
Developed 2 complete website redesigns, many iterative updates
Provided visual design that was in alignment with luxury branding
Worked closely with eCommerce marketing on strategy and planning
Worked closely with Hartmann’s internal and external technology teams on development
Leveraged promotional landing pages (before they were common practice)
Conducted Email marketing, design, development, QC, tracking
Performed A/B tests based on usability, design, promotion and product pricing
Created web standards documentation
“I’ve had the pleasure of working with Scott over a 3+ year period. I considered Scott …
Brown-Forman
Payless ShoeSource
About Payless ShoeSource
Payless ShoeSource is dedicated to democratizing fashion and design in footwear and accessories to the world and inspiring fun fashion possibilities for the family. We provide our customers with the style they want at a great price, and our nearly 4,500 store locations offer an engaging, easy-to-shop experience and outstanding customer service.Visit payless.com.
Elevation Church
About Elevation Church
In 2011 Elevation Church was named the 2nd fastest growing church and 51st largest church in America by Outreach Magazine. In seven years, Elevation Church has grown to more than 12,000 in attendance each week at six locations. Elevation’s web presence has grow to nearly a quarter million monthly visits. Since it’s launch, they’ve seen more than 21,000 people receive salvation.Visit elevationchurch.org.
Results
151% increase in visits
199% increase in uniques
188% increase in pageviews
26% increase in average time on site
37% increase in traffic from search engines
Served 2 years
Lead a team of full time, part time, volunteer and intern developers, designers and copywriters
Managed relationships with creative, worship and ministries teams
Increased distribution and quality of video teaching online (App, IP-TV apps/channels and Podcasts)
Developed content management schedule and processes
Created tools to encourage use interaction, sharing of video content and connecting
Managed the App development process, …