Category: eCommerce


Warner Bros.

Posted on 9th January, by Scott in eCommerce, Portfolio, User Experience. Comments Off on Warner Bros.

About Warner Bros. Online Shop

The Official online Warner Bros. Online Shop.Visit wbshop.com.



Lenox

Posted on 29th November, by Scott in Design, eCommerce, Marketing, Portfolio, Strategy, User Experience. Comments Off on Lenox

About the Lenox Corporation

Lenox Corporation is a market leader in quality tabletop, giftware and collectibles. The company markets its products under the Lenox, Dansk and Gorham brands. A shared commitment to quality and design puts Lenox brands among the best known and respected in the industry. Collectively, Lenox brands span 340 years of tabletop and giftware expertise. Visit lenox.com.

Results

Increased sales 1000% first four years
Increased email marketing conversion
Increased website customers
Increased return customers
Increased foot traffic to company owned and retail stores

Served 8 years
5 complete website redesigns
Managed relationships with entire eCommerce marketing and eCommerce technology teams
Performed usability lab studies with real customers and Internet shoppers
Developed promotional calendars with eCommerce marketing
Used log files (wow, way back), Omniture and Fireclick

Designed, developed and tracked hundreds of email promotions (vendors Yesmail and Accucast)
Created thousands of banner ads for global use
Implemented hundreds of promotion driven homepages and landing …



PricewaterhouseCoopers

Posted on 28th November, by Scott in Design, eCommerce, Marketing, Portfolio, Strategy, User Experience. Comments Off on PricewaterhouseCoopers

About PricewaterhouseCoopers

Imagine the power of 160,000 people with a common purpose — building relationships that create value for you and your business. This is PwC. Every day, our people work with you to build the value you are looking for. PwC focuses on audit and assurance, tax and advisory services. Additionally, in the US, PwC concentrates on 16 key industries and provides targeted services that include — but are not limited to — human resources, deals, forensics, and consulting services. They help resolve complex issues and identify opportunities.Visit pwc.com.



Hartmann Luggage

Posted on 27th November, by Scott in Design, eCommerce, Marketing, Portfolio, Strategy, User Experience. Comments Off on Hartmann Luggage

About Hartmann Luggage

Since its inception in 1877 in Milwaukee, Wisconsin, Hartmann has been a leader in the travel goods industry. Based in Lebanon, Tennessee since 1959, Hartmann proudly handcrafts the finest quality luggage and leather goods to meet diverse and ever-changing travel needs.Visit hartmann.com.

Results

Increased customer interaction with brand
Increased customer brand loyalty through Internet exclusives
Increased email marketing conversion
Increased website customers
Increased return customers

Served over 6 years
Developed 2 complete website redesigns, many iterative updates
Provided visual design that was in alignment with luxury branding

Worked closely with eCommerce marketing on strategy and planning
Worked closely with Hartmann’s internal and external technology teams on development
Leveraged promotional landing pages (before they were common practice)

Conducted Email marketing, design, development, QC, tracking
Performed A/B tests based on usability, design, promotion and product pricing
Created web standards documentation

“I’ve had the pleasure of working with Scott over a 3+ year period. I considered Scott …



Payless ShoeSource

Posted on 26th November, by Scott in Design, eCommerce, Marketing, Portfolio, User Experience. Comments Off on Payless ShoeSource

About Payless ShoeSource

Payless ShoeSource is dedicated to democratizing fashion and design in footwear and accessories to the world and inspiring fun fashion possibilities for the family. We provide our customers with the style they want at a great price, and our nearly 4,500 store locations offer an engaging, easy-to-shop experience and outstanding customer service.Visit payless.com.



International Spy Museum

Posted on 24th November, by Scott in eCommerce, Portfolio, Strategy. Comments Off on International Spy Museum



Dansk

Posted on 23rd November, by Scott in Design, eCommerce, Marketing, Portfolio, Strategy, User Experience. Comments Off on Dansk



Brooks & Bentley

Posted on 21st November, by Scott in Design, eCommerce, Portfolio, User Experience. Comments Off on Brooks & Bentley



Country Store

Posted on 20th November, by Scott in Design, eCommerce, Marketing, Portfolio, Strategy, User Experience. Comments Off on Country Store



Reiman

Posted on 19th November, by Scott in Design, eCommerce, Marketing, Portfolio, Strategy, User Experience. Comments Off on Reiman



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